The Related Products app displays similar or complementary products on your store’s product pages. This feature encourages customers to explore more options, discover new favorites, and increases your average order value.
Why it works:
Customers often rely on recommendations to discover what they might need next. Related products leverage this behavior by offering tailored suggestions, increasing the chances of additional purchases.
Type:
Multi-campaign
Settings:
Show on: On which products to show the app.
Specific products
Specific product categories
Specific product brands
All product
Products to recommend: Which products to show as related products.
In the same category
In the same brand
Specific categories
Specific brands
Specific products
Set in BigCommerce
Label: The message to show.