In this article, you will learn how to target specific customers to your app campaigns. This is a powerful feature to make sure your campaigns are delivered to the right visitors.
Device target
You can toggle on or off the campaign on desktop and mobile devices:
Location target
You can also make the target visible only to selected countries, or exclude selected countries:
Notice: Location target feature is only available on Pro and Growth plans.
Visitor target
You can target specific visitors based on their behavior:
Notice: Visitor target feature is only available on Pro and Growth plans.
Available options:
All visitors
New visitors: People visiting your store for the first time.
Returning visitors: People who have visited your store before.
Active visitors: People who have visited at least 2 pages.
Logged in customers: Visitors who are logged into their customer account.
Guest visitors: Visitors who are not logged in.
Visitors come from: Visitors come from a specific website.
Visitors don't come from: Visitors don't come from a specific website.
Have UTM parameters: Visitors with some UTM parameters in the URL.